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One thought on “I’ve got a fever and the only prescription is more … Grumpy Cat? — What makes viral content, viral

  1. Your posts suggested so many logical ideals to why content on the internet goes viral. It also makes me think about why do we allow such things to go viral, where are our mindsets when creating possible viral material. For example, serious news stories about home invasions, apartment fires and hail storms are now constricted to off-beat one liners that were included in the news story. Every time I hear “hide yo wife, hide yo kids..,” I’m immediately questioning the reporters motives in allowing a serious news story to go in that clownish route. During the time when the “Hide yo wife, Hide yo kids…” news story came out, it was a relatively new to the digital age of content going viral. However, when we were subjected to “I didn’t grab no shoes or nothing, Jesus,” I was really like COME ON..we knew exactly what route that interview was going to take on the internet. This makes me pose question of whether journalists rather go viral than have respectable journalism pieces. I guess we can expect that this is the new trend in “journalism,” when less than a year later we are subjected to “Kapooyow! Kapooyow!” Viral journalism is now inevitable.

    Posted on April 21, 2013 at 10:04 pm