Client: Christie Cookie Co.
Role: Strategist, Producer, Ingredient Type Stylist
Goal: Increase engagement, showcase ingredients
Christie Cookie Co., famous in Nashville sweet-tooth circles and makers of the much-loved DoubleTree cookie, is a client with a fun social media presence. An eCommerce retailer whose cookies are baked made-to-order with 100% butter and zero preservatives, broadcasting their use of gourmet ingredients is necessary in setting them apart from other cookie companies. The Brothers & Co. social media team created stop-motion videos of bakery-associated words, social media logos, and even influencers’ tweets made out of these ingredients.